
From founding and building multi-million dollar companies to being knighted by the former royal family of Italy for his philanthropic work — Brent's journey is one of transformation, purpose, and the relentless pursuit of joy.
The Journey

The Awakening
Through years of studying neuroscience, mindfulness, and human transformation, Brent learned to rewire the subconscious patterns that had been steering his life — and uncovered a truth that reshaped everything:
"Joy, not hustle, is the catalyst for lasting fulfillment."
He studied intensively under Dr. Joe Dispenza for nearly a decade, traveled the world with Tony Robbins as a Platinum Partnership member, and devoted himself to understanding the neuroscience of human transformation.
Today, Brent shares this work through The Alchemy of Joy — a curriculum blending neuroscience, meditation, breathwork, practical exercises and emotional embodiment that has changed the lives of thousands all over the world. And he's just getting started!
Joy is not the reward at the end of the journey. It is the path itself.
Brent J. Freeman
Knighted · 2020
Knighted by the former Royal Family of Italy, Casa di Savoia, for his life-long commitment to philanthropic causes for children, Brent has devoted his life to using business, leadership, and storytelling as paths for healing and expanding human potential.
His foundation, Stealth Impact Lab, funds education initiatives, micro-loans, and sustainability projects that help communities create brighter futures across the globe. Brent has founded or co-founded 5 different social enterprises, including NonnaLive.com — which has donated over 50,000 meals to families in need and became the #1 Airbnb Experience in the world.
Today, he splits his time between Lake Tahoe and Italy, where mornings begin with meditation, espresso, and a seventy-pound "lap dog" named Tahoe.




The Story
Founded the world's first online marketplace for socially conscious brands, gaining nationwide media attention.
Named a 'Name You Need to Know' by Forbes. Launched Mission Possible — now taught to 250,000+ students annually.
Founded a hybrid venture studio that co-founded 10 subscription brands and generated $1B+ in recurring revenue and an additional $1B in M&A for clients like Hello Fresh, Home Chef, Factor_75, MUD/WTR and hundreds more.
Industry leading subscription brands each that hit 8 figure ARR within their first 3 years of operations.
Led customer acquisition growth teams for some of the world's largest and leading consumer brands, catalyzing over $1B in MRR and another $1B in M&A.
Through all the outward success, Brent hit rock bottom in 2018 emotionally, physically and spiritually and began his personal growth journey that became The Alchemy of Joy
Honored by Casa di Savoia for lifelong philanthropic work. Co-founded NonnaLive.com — now the #1 Airbnb Experience in the world.
Formed a 501c3 non-profit foundation investing in education initiatives and micro-loans worldwide.
Left the day-to-day hustle to pursue a life devoted to creating, spreading, and investing in joy.





Begin Your Journey
Explore Brent's past retreats, pre-order the book, or get in touch for speaking and coaching inquiries.
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